Test our variations of your content with experiments.*
We’ve introduced experiments so you can test two or more variations of your content and learn what works best for your audience.
Key features
- Scenario selector
We’ve added a dropdown menu so you can choose between adding a Scenario or an experiment when serving content to your audience. Learn more about when you should use an experiment.
- Intuitive variant allocation
We’ve revised our UI so you can more intuitively determine what portion of your selected audience will be served which variation of your content.
- Activity tab improvements
We’ve iterated our existing Scenario activity tab so you can view how your audience interacts with your experiment and more easily determine a winning variant.
Related articles
Learn more about our experiment feature, and how to set up your experiment in order to learn how your audience interacts with your content, or watch an experiments video tutorial.